If we were looking for a philosophy to describe the Rucoline story
it would be the philosophy of a JOURNEY.
The journey of a brand and the journey of its founder.
A journey that looks to the future, yet aims to embrace the entire
world. A journey with a vocation: to travel the roads of the world,
while keeping strong roots back home.

If we were looking for a philosophy to describe the Rucoline story, it would be the philosophy of a JOURNEY. The journey of a brand and the journey of its founder. A journey that looks to the future, yet aims to embrace the entire world. A journey with a vocation: to travel the roads of the world, while keeping strong roots back home.

Our History

This journey began amidst the palms, sun, warmth and colours of Santo Domingo. In 1985, Marco Santucci, Rucoline’s founder and CEO, was a young landlord in Bocachica who, every day, bought coloured shoes, woven using a fishing needle, from a Haitian lady in the district.
He collected one pair at a time and brought them to Italy with the idea of starting an extraordinary adventure.